Action bus radio 17

[Publication Date: December 2018]

An awareness-raising campaign has been launched by the Environmental Agencies of the Autonomous Province of Bolzano and Trento, with the slogan “Raise the foot from the accelerator! For a better air”.

The purpose is to raise awareness about the important to reduce speed in order to limit air pollution. It is a message which is distributed through poster, flyer and spot radio, specifically targeted to people who drive on the A22 in order to reach Trentino South Tyrol. It is not a case that this initiative has been launched during the Christmas market period, when the region is visited by a remarkable number of tourists.